Develop and implement marketing programs to engage consumers and drive brand awareness through digital communication. Increase qualified website traffic and leads, and monitor these metrics using Google Analytics. Track page rankings and SEO positioning. Improve customer experience and improve landing pages with creative content, implementing new functionality to increase conversion rates. Update travel agent site with educational content, promotional information, and sales tools. Provide direction for U.S. social media needs. Create digital marketing promo pages to support strategic and tactical priorities. Handle day-to-day oversight of PR placements.

Implement best practices for UX and SEO for the website. Perform regular security checks, technical SEO audits, site performance optimization and SEO improvement projects. Monitor, assess and report on website performance via Google Analytics and SEMrush. Perform keyword research for the website and Google Ads. Resolve technical SEO issues via monitoring site speed, backlink profiles and Google Search Console.

Work on website design/development including content, ad and social graphics, and logo design. Design and develop websites in Wordpress and companies proprietary website platform, using HTML, CSS, JavaScript and Bootstrap when needed. Write SEO-rich content for a variety of business types and industries, using best practices and unique content. Include all of the following content in websites: meta data, meta title, meta description, meta keywords, alt tags, and relevant industry keywords.

Lead website projects. Develop, edit, revise and update website content using responsive web design. Lead data analysis projects using infographics and data visualizations. Lead UX research and design, including survey creation and analysis. Perform bibliometric and citation analysis for agency divisions and labs. Lead technology initiatives like 3D-printing and technology tools program.

Develop Python software installation application for Mac OS STEMLabs. Update documentation and maintain software version control for software installations.

Develop Assemble-based website for a dynamic documentary explores the complex, sinister, and hidden problem of forced marriage in the western world.

Bug identification of search functionality. Assess: ease of searching for content, appropriate categories and topics for content, layout and design, and overall UX.

Support grant development and grant management needs, including prospect research, proposal development for new grants, and meeting reporting requirements for 50 existing grants.

Maintain and improve UX of Center's website. Assist and train Center’s customers (DC-MD-VA metro area nonprofits and government agencies) on Center's volunteer recruitment database, volunteer management, and nonprofit capacity building resources. Develop grants for and conduct reports on Center’s programs.

Assist and train customers on grantseeking and donor prospecting by using most comprehensive private grants researching database. Educate over 800 DC-MD-VA metro area nonprofit and government agency representatives on CSR and nonprofit resources through consultation, training, and production of reports on best practices and surveys.

Arlington Food Assistance Center, Bridge to Freedom Foundation, Carpenter's Shelter, FACETS, Tahirih Justice Center, and the United States Committee for Immigrants and Refugees